I’m not sure why it takes big retailers forever to wake up and smell the e-commerce, but it does. It makes me really happy that Zara has finally launched e-commerce in the US. They are way ahead of H & M who don’t even plan on launching their e-commerce until 2012.
My only other issue is that most retailers have really shit sites that make me think of 1998 all over again when people were on dial-up so you couldn’t load large images. Either that or they go down the “fashion” website road which always features some kind of Flash element intro and confusing nav. Either way, they are usually horrific to maneuver and slow as molasses. E-tailers, let’s all work on making sites beautiful and functional, mkay?
Shop Zara: http://www.zara.com/webapp/wcs/stores/servlet/category/us/en/zara-us-W2011/126502/Coats
Full article here: http://www.zippycart.com/ecommerce-news/3049-zara-launches-ecommerce-software-in-u-s.html
